Your manager has just given you the first assignment in your new job, which is to develop a research report of 1,250-1,500 words for a product (a

Your manager has just given you the first assignment in your new job, which is to develop a research report of 1,250-1,500 words for a product (a product can be a good or a service) of your choice in accepted business style, including an executive summary. The report will serve to brief the agency’s sales team (purpose and audience) on critical marketing factors relating to the product. After conducting your research, you will make your professional recommendation as to whether or not the agency’s sales team should pursue a client that sells this product.

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