writing project 8 news release

ADV 225 –– Fall 2018



  • Due 7 p.m. Friday, Dec. 7


Park Ranger Public Relations has been hired by Homer Simpson to promote a new extreme sport known as “Iron Cross.” Simpson is CEO of a company called Radical Sports Unlimited. Your job is to develop public relations materials to support his initiative.

In Writing Project 1, we developed a blog post to begin raising awareness of Iron Cross. In Writing Project 2, we informed Traverse City, Michigan, opinion leaders that Simpson plans to stage the first race there. In Writing Project 3, we started to flex our PR writing muscles by writing a draft of a release that included everything except for quotes. In Writing Project 4, we focused on quotes. In Writing Project 6, we learned that we needed to draft a quote for an additional person.

In Writing Project 8, we will pull it all together.

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